FNI15

Original Title: "It's not about the actual fish themselves. Fish are not important in this context. It's about fish-ing. The act of fishing itself."
Published Title: "Socio-economic considerations.(its not about the actual fish themselves."
Authors: Amos Barkai and Mike Bergh. Olrac.
Published in: Fishing News International
Edition: July 2002
Page Number: 32